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Mexico is one of the fastest-growing furniture and mattress markets in Latin America. With a young population, increasing disposable income, and booming e-commerce, more and more international brands and importers are looking to enter the Mexican mattress market. If you are planning to start your own mattress business in Mexico, here’s a practical guide from Betsy Mattress Factory, your trusted OEM & ODM partner from China.
Before entering the Mexican market, it’s important to study local demand, preferred mattress types, and pricing trends. Mexicans generally prefer medium to firm mattresses, and popular sizes include Matrimonial (Double), Queen, and King. Hybrid and foam-encased designs are becoming more popular, while traditional spring mattresses still hold a large market share.
Retail prices for imported mattresses range widely depending on brand positioning — from budget options around USD 150–250 to premium models above USD 500.
You can enter the market through several business models:
Wholesale/Distribution: Import finished mattresses in bulk and distribute to furniture stores or retailers.
Online Retailing: Sell through platforms like Mercado Libre, Amazon Mexico, or your own website.
Private Label/OEM Brand: Partner with a Chinese source factory like Betsy Mattress to develop your own brand, with customized design, packaging, and marketing support.
Betsy Mattress Factory provides full OEM and ODM solutions — from material selection and sample development to logo branding and bulk production. We help partners in Mexico build strong, profitable brands with factory-direct pricing.
To import mattresses into Mexico, you’ll need to handle customs clearance and meet certain certification requirements.
Key steps include:
HS Code Classification (usually 9404.21 for foam mattresses)
Commercial Invoice and Packing List
Certificate of Origin (CO)
Labeling Requirements in Spanish, including product description and country of origin
We recommend working with an experienced customs broker in Mexico to ensure smooth clearance and tax compliance.
For bulk orders, sea freight from China to Mexico (ports like Manzanillo or Veracruz) is the most economical.
For small quantities or samples, air freight or express delivery is faster and suitable for testing the market.
Betsy Mattress Factory offers vacuum-compressed and rolled packaging, which greatly reduces shipping volume and cost — helping importers in Mexico maximize profit margins.
In Mexico, most mattress brands combine offline retail and online marketing. You can cooperate with furniture stores, open small showrooms, or focus on e-commerce.
Social media platforms like Facebook, Instagram, and TikTok play a big role in driving consumer trust. Betsy Mattress provides professional product photos and videos to help our partners create strong online presence and attract more buyers.
As a China-based source manufacturer, Betsy Mattress has years of experience in exporting to Latin America, Australia, and North America. We provide:
Factory-direct prices and flexible MOQ
Free standard samples (customer covers freight)
CertiPUR-US certified foam and ISO9001 quality management
Full OEM/ODM customization for your local market
Strong after-sales and technical support
Starting a mattress business in Mexico is a promising opportunity — and partnering with the right factory can make all the difference. Betsy Mattress is ready to be your trusted OEM partner from China, helping you build a successful mattress brand in Mexico.
